Jim Meskauskas 1/31/24 Jim Meskauskas 1/31/24

This is how the cookie finally crumbles: a Coda.

The cookie is dead. Long live the reign of AppGoogleZon.

Jim Meskauskas 1/17/24 Jim Meskauskas 1/17/24

This is how the cookie finally crumbles. Part II: Or “All Your Base Might Belong To Google”

Why is Google finally dropping the cookie? Simple: they don’t need it anymore. #CookielessFuture #DigitalMarketing #DataPrivacy #OnlineAdvertising #InternetPrivacy #TargetedAdvertising

Jim Meskauskas 1/9/24 Jim Meskauskas 1/9/24

This is how the cookie finally crumbles

The future of targeted advertising is upon us as the cookie begins its journey beyond the horizon. #CookielessFuture #DigitalMarketing #DataPrivacy #OnlineAdvertising #MarketingStrategy #InternetPrivacy #TargetedAdvertising

Jim Meskauskas 12/13/23 Jim Meskauskas 12/13/23

Does overreliance on programmatic hide a more significant problem?

Does so much reliance on programmatic hide a more profound challenge of online advertising in general?

This is how the cookie finally crumbles: a Coda.

This is how the cookie finally crumbles. Part II: Or “All Your Base Might Belong To Google”

This is how the cookie finally crumbles

Does overreliance on programmatic hide a more significant problem?

Media Darwin